Guide to Choosing the Right Custom Business Signs

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The right custom business signs can make a strong first impression with customers, help you close deals faster, and boost employee morale. That said, there are dozens of options available, making it difficult to choose the right ones for your business.

This handy reference will be your guide to selecting the right signs for business and maximizing your branding opportunities.

Choose the Right Custom Business Signs Like a Pro With This Guide

  1. Take a Moment to Understand Your Brand’s Identity
    Signs for businesses become extensions of the brand, which is why you need to be clear on what your brand stands for. Consider things such as your core values, persona, and intended audience. When you’re clear about these aspects, identifying the right office signs for the wall near you will be much easier.
  2. What Does Your Business Need?
    Are you trying to maximize visibility, guide people around your premises, or advertise your business? Know exactly what you intend to use the sign for before choosing one for your business. Acrylic signs in Dallas, for instance, are great for indoor wayfinding, while vinyl lettering near you is a powerful indoor branding tool.
  3. Do You Need Outdoor or Indoor Signs?
    Consider if you need outdoor or indoor signs. Not only does that impact what options you have available, but it will also affect the cost of your sign. Outdoor signs use water-resistant materials, while indoor signs do not.
  4. Think About the Materials You Need
    What material you should use depends on where you will install the sign, the kind of look you seek, and how much you want to spend. For instance, our vinyl lettering near you comes in a variety of finishes, which is why you should speak to experienced professionals.
  5. Don’t Get Carried Away With Design
    Our wall office signs near you are not an art project, they are business investments expected to deliver value. Make sure the sign reflects your business, but don’t go overboard with the design. Keep graphics clutter-free and easy to see. Similarly, use simple fonts people can read at a glance.
  6. Pay Attention to the Size of the Sign
    Too small and it will be illegible; too large and it’ll look awkward in your space. Create a physical mock-up of your sign using cardboard to ‘see’ exactly how it will look once it’s installed. Our team prepares digital templates that let you visualize exactly how your sign will look.
  7. Don’t Be Afraid to Be Creative
    Creativity gets you noticed, differentiates your business from the competition, and allows you to express yourself. Don’t hesitate to go with out-of-the-box designs and ideas that excite your customers.

Work With the Leading Team for Custom Business Signs

There are dozens of styles to choose from, hundreds of customization options, and virtually unlimited design possibilities. It’s why businesses across the city rely on us for acrylic signs in Dallas and so many more.

Our team will help you identify cost-effective, impactful signs and provide an end-to-end signage experience. Book a free consultation to discuss your needs and get your project rolling.