Professional signage solutions for Irving businesses including monument signs, channel letters, lobby signage and commercial graphics.

A commercial sign company handles the full path from concept to installed sign: design and engineering, the City of Irving sign permit, fabrication, and installation. In Irving that permit step carries more weight than most owners expect. Sign Ordinance #9034, adopted as Chapter 7 of the city's Land Development Code, requires a permit before an outdoor sign is erected or repaired, and only a licensed sign contractor can obtain that permit when electrical or structural work is involved. Elevated Exposure Signs and Graphics manages the full sequence for businesses across Irving and Las Colinas.


Exterior signage helps businesses establish a strong presence along busy roads, shopping centers and office developments. Clear and professionally designed signage makes it easier for customers and visitors to locate businesses quickly.

Individually fabricated aluminum letters with LED illumination, mounted directly to the building face or on a raceway. The most common storefront solution along Belt Line Road and across Irving's retail centers. Face-lit, reverse-lit halo and open-face variants read very differently at night, and each carries its own permit and electrical requirements under Chapter 7.


Ground-mounted signs built on a masonry or aluminum base at the property entrance. Irving's allowance depends on lot size and street frontage, from seven feet on a standard parcel to twenty feet on lots abutting I-635, Loop 12, SH 114 or SH 183. Built as single-tenant identification or as multi-tenant panel systems.


Dimensional letters, logo cabinets and wall-mounted identification for office buildings, medical facilities and industrial properties. Aggregate wall signage in Irving is capped at twenty-five percent of the largest facade, so multi-tenant buildings need an allocation plan before individual tenants start ordering.


Complete storefront packages for Irving retail: primary channel letter or cabinet identification, window graphics, hours and door vinyl, and blade or projecting signs where the tenant criteria allow them. Specified together so the whole frontage reads as one brand rather than three separate purchases.

These signage types help Irving businesses maintain strong brand visibility while creating a professional first impression.
Interior signage helps guide visitors while reinforcing brand identity throughout the space.

Reception and feature-wall signage in brushed metal, acrylic standoff, dimensional letters or push-through acrylic. It is the first surface a client sees inside a Las Colinas office suite, and the item most often value-engineered out of a buildout and then added later at a higher cost.


Tactile lettering, Grade 2 Braille, correct character height and contrast, and compliant mounting height and location. Required throughout Texas commercial buildings for restrooms, exits, stairwells and permanent rooms. Our guide to Texas ADA signage requirements covers what inspectors actually check on a walkthrough.


Coordinated sign families that move a visitor from the parking lot to a specific suite: entry identification, vehicular directionals, building directories, and floor and suite numbering. Essential on the multi-building corporate campuses and medical facilities common across north Irving.


Large-format printed vinyl, cut lettering and printed wallcovering applied directly to interior walls. Used for brand environments, mission statements, product walls and studio interiors where painted graphics would be slower to install and harder to change later.


Window graphics, frosted privacy film, floor graphics and cut lettering. The fastest and least expensive way to brand a storefront or a suite, and often the only option available in a lease or association district where permanent exterior signage is restricted.

These signage elements help create organized, professional environments that improve customer experience.
Irving regulates commercial signage through Sign Ordinance #9034, adopted as Chapter 7 of the city's Land Development Code and titled "Billboards and Signs." It is one of the more prescriptive sign codes in the metroplex, and three of its provisions catch Irving business owners off guard more than any others.
Permit before installation. Section 7-12(a) makes it unlawful to erect or repair an outdoor sign, a banner, or a sign within the common area of a shopping mall without first obtaining a permit. Repairs are included, so replacing a faded face on an existing cabinet sign is not automatically exempt.
Certificate of occupancy first. Section 7-2(5) states that the director shall not issue a permit for a general business sign to any business without a valid certificate of occupancy. This is the provision that most often stalls a new location. The tenant orders signage on the same timeline as the buildout, then finds the sign permit cannot be issued until the CO clears. We plan Irving projects backward from the CO date for exactly that reason.
Licensed contractor required. Under Section 7-12(d), only a contractor licensed under Section 7-13 may obtain a sign permit when electrical or structural work is involved. A landlord, a general contractor or the business owner cannot pull it themselves for an illuminated channel letter set or a monument sign.
Sign permits are filed with the Irving Inspections Department through the city's MGO permit portal, at City Hall, 825 W. Irving Blvd., 2nd Floor. Variances to the sign ordinance, and approvals for digital or electronic displays, go through the Planning Department instead of Inspections. Electronic signs that fall outside the standard criteria in Section 7-3.1 require a special sign permit approved by City Council, which is a public agenda item rather than an over-the-counter approval, so it adds weeks to a schedule.
Submittals under Section 7-12 generally include sealed engineering or architectural plans for structural signs, a site drawing showing the proposed location, and installation dates. Banners also require a stated removal date. If you are comparing jurisdictions across the metroplex, our Dallas sign permit guide and Fort Worth sign permit guide cover how those cities differ from Irving.
Chapter 7 sets sign allowances by sign type and, in Irving's case, by which road the property fronts. Knowing which tier a site falls into before design starts avoids a redesign after plan review.
Monument signs. Section 7-3(7) allows seven feet of height including the base and seventy square feet of sign face as the baseline, rising to nine feet and ninety square feet with what the code calls performance-based enhancements. Lots larger than three acres move up to twelve feet and one hundred square feet, or fifteen feet and one hundred twenty-five square feet with enhancements.
The highway tier. Lots abutting Interstate 635, State Highway Loop 12, State Highway 114 or State Highway 183 receive the largest allowance in the ordinance: twenty feet of height and one hundred fifty square feet of sign face. A large share of Irving's commercial inventory sits on exactly those four roads, which is why monument signage reads very differently along SH 114 in Las Colinas than it does on an interior street off Belt Line Road.
Performance-based enhancements are earned, not automatic. The code asks for architectural materials that match the building, external ground-mounted lighting rather than internal illumination, a one-to-one landscape ratio at the base, and contrasting sign colors. Designing those in from the start costs less than adding them in response to a plan review comment.
Pole signs. Section 7-3(9) caps pole signs at thirty-five feet measured from the grade of the curb adjacent to the highway right-of-way, with one hundred fifty square feet of area, and permits them only on lots abutting those same four highways. Ordinance 2024-10860 amended this section with respect to pole signs per highway frontage, so corner properties fronting two qualifying highways are worth reviewing individually.
Wall signs. Section 7-3(14)(c) caps all wall signs in aggregate at twenty-five percent of the area of the largest facade. In a multi-tenant building that ceiling is shared, which makes the landlord's tenant sign criteria as important as the ordinance itself.
Illumination. Section 7-2(11) prohibits sign lighting that shines, produces intense glare, or throws direct illumination onto a public right-of-way. On properties backing
A City of Irving sign permit is not always the only approval a project needs. Large parts of Irving sit inside deed-restricted, master-planned districts that run their own architectural review, and Las Colinas is the largest of them.
The Las Colinas Association administers architectural control across the Las Colinas properties through an Architectural Control Committee. Its recorded supplementary declarations require that all signs, including the wording and logos on them, be approved by the ACC in writing prior to installation, and in some areas that requirement extends to banners and temporary signage. The committee reviews for design harmony with surrounding buildings and against the criteria written into the specific supplementary declaration covering that parcel, which means two neighboring properties in Las Colinas can carry different monument sign rules.
The structural point matters more than the detail: ACC approval and a city sign permit are separate processes on separate calendars. Neither substitutes for the other, and the committee meets on its own schedule. A project that clears the city quickly can still sit waiting for a committee agenda. The Las Colinas Association is based at 3838 Teleport Blvd. in Irving, and its commercial review sub-committee handles business signage.
Valley Ranch, Irving's other large master-planned area, along with individual business parks around the Las Colinas Urban Center and the MacArthur Boulevard corridor, carry their own tenant sign criteria written into leases and property covenants. For multi-tenant retail, the landlord's sign criteria package is usually stricter than Chapter 7.
In our experience the Irving projects that go sideways are almost never the ones with a design problem. They are the ones where a private approval surfaced after fabrication had already started. We identify every approving body on a project before drawings go out, and we tell you up front when a site has two review tracks instead of one.
Businesses across Irving rely on professional signage to establish visibility, guide customers and reinforce brand identity. The city's commercial base runs from highway-frontage retail on SH 183 and Belt Line Road to the office towers of the Las Colinas Urban Center, and each of those environments asks something different of a sign.
Elevated Exposure Signs and Graphics helps businesses throughout Irving design, permit and install signage systems that improve visibility and create clear communication within commercial environments, including the properties inside Irving's privately governed districts where a city permit is only half of the approval path.

Retail businesses across Irving depend on clear storefront signage to attract customers and stand out in busy commercial districts. Channel letter signs and storefront signage help businesses establish recognizable brand presence.

Restaurants and hospitality venues rely on exterior signage to create memorable brand identity and guide customers to their location.

Healthcare providers use exterior building signage and interior wayfinding systems to help patients locate entrances and navigate facilities easily.

Office complexes and corporate campuses rely on monument signs and building signage to identify tenants and reinforce professional branding.
Irving's commercial geography is unusually spread out, and the right sign type depends heavily on where a business sits.
The highway corridors. SH 114, SH 183, Loop 12 and I-635 carry the traffic that Chapter 7's largest sign allowances were written for. Properties on these roads can support twenty-foot monument signs and, where they abut the highway, pole signs. Read distance governs the design here: at highway speed a sign gets roughly two seconds of legibility, so short copy and high contrast beat detail every time.
Las Colinas Urban Center. Office towers, hotels and the Water Street retail district, all under architectural review. Signage here skews toward dimensional letters, tenant directories and interior wayfinding rather than large exterior displays.
Belt Line Road and MacArthur Boulevard. Irving's main retail and services spines, including Irving Mall. Storefront channel letters and multi-tenant monument panels do most of the work along these corridors.
North Irving and the DFW Airport edge. Corporate campuses, hotels and logistics facilities where identification, security and directional signage carry more weight than brand display, and where a visitor's first decision point is often a parking entrance rather than a front door.
Toyota Music Factory and the Urban Center entertainment district. High evening foot traffic, which changes the calculation on illumination method and on window graphics.
Irving also carries a corporate concentration few DFW cities match. McKesson, Caterpillar, Kimberly-Clark and Fluor all headquarter in the city on the 2026 Fortune 500 list, and that base sets the expectation for how tenant and campus signage gets executed across Irving.
Businesses throughout Irving rely on professional signage for visibility and customer navigation.
Each industry requires signage systems designed to support visibility, navigation and regulatory compliance.



Elevated Exposure Signs and Graphics supports businesses across Irving including corporate campuses, retail districts and commercial corridors.
Our team works with businesses throughout the Irving area to develop signage solutions that improve visibility, compliance and brand recognition.
Timelines are where signage projects most often disappoint, so here is the realistic sequence rather than a best case.
Survey and design usually runs one to two weeks, including a site visit to confirm mounting conditions, electrical availability and sightlines from the road the sign needs to be read from. Engineering adds time on top of that whenever a structural sign needs sealed plans under Section 7-12.
Permitting is the variable. A straightforward wall or monument sign filed with Irving Inspections through the MGO portal moves reasonably fast. Add a Las Colinas Association review and you are on the ACC's meeting calendar. Add an electronic display needing a special sign permit under Section 7-3.1 and you are on a City Council agenda. And nothing issues for a general business sign until the certificate of occupancy is valid, per Section 7-2(5).
Fabrication typically runs two to four weeks after permit approval for illuminated channel letters or a monument sign, and longer for custom materials or imported components.
Installation is usually a single day for storefront signage. Monument signs require a footing pour with cure time before the sign can be set, so plan for two visits rather than one.
The honest planning rule for a new Irving location: start the signage conversation when you sign the lease, not when the buildout finishes. For budgeting, our commercial sign cost guide breaks down what actually drives the numbers on a DFW project.
All electrical installation on illuminated signage is performed by properly licensed Texas electrical sign contractors, in accordance with state and local regulations.

Elevated Exposure Signs and Graphics serves businesses across North Texas with signage solutions built on strategy and craftsmanship.
Founded by Keith Mensah, who holds a Master’s degree in City and Regional Planning, the company approaches signage as strategic physical communication designed to help businesses connect with their audience.
From planning and fabrication coordination to installation support, Elevated Exposure provides structured signage solutions that help businesses present themselves professionally.


We have supported signage projects for corporate entities, municipalities, healthcare providers and growing businesses throughout Irving and the surrounding DFW communities, from illuminated channel letter storefronts and concrete monument signs to interior lobby installations and ADA wayfinding systems inside multi-building campuses.












We have supported signage projects for corporate entities, municipalities, healthcare providers and growing businesses throughout Irving and the surrounding DFW communities, from illuminated channel letter storefronts and concrete monument signs to interior lobby installations and ADA wayfinding systems inside multi-building campuses.












Yes, in almost every case. Section 7-12(a) of Irving's sign ordinance makes it unlawful to erect or repair an outdoor sign, a banner, or a sign in a shopping mall common area without first obtaining a permit. Repairs are included, so reskinning an existing cabinet sign is not automatically exempt. Permits are filed with the Irving Inspections Department through the city's MGO permit portal.
It depends on the street. Properties on I-635, Loop 12, SH 114 or SH 183 can support twenty-foot monument signs and, where they abut the highway, pole signs. Storefronts along Belt Line Road and MacArthur Boulevard get the most out of illuminated channel letters. Offices in Las Colinas typically use dimensional letters, tenant directories and interior wayfinding, because architectural review limits large exterior displays.
Plan on several weeks from approval to installed sign, and longer when a private association is involved. Design and survey run one to two weeks, permitting varies with the approval path, fabrication runs two to four weeks, and monument signs add footing cure time. Projects needing a Las Colinas ACC review or a City Council special sign permit take the longest.
Four things, in this order: which bodies have approval authority (the city, plus any association or landlord criteria), which sign allowance tier the property's street frontage falls into, whether a valid certificate of occupancy is in place, and the read distance from the road the sign is meant to be seen from. Design decisions made before those four are known usually get revised.
Only a contractor licensed under Section 7-13 of Irving's sign ordinance, when the sign involves electrical or structural work. Section 7-12(d) is explicit about this, so a business owner, a landlord or a general contractor cannot file for an illuminated channel letter set or a monument sign themselves. Permits are submitted to the Irving Inspections Department through the city's MGO permit portal.
Seven feet including the base on a standard lot, or nine feet with performance-based enhancements. Lots larger than three acres go to twelve or fifteen feet. Lots abutting I-635, Loop 12, SH 114 or SH 183 are allowed twenty feet in height and one hundred fifty square feet of sign face, the largest allowance in the ordinance.
Yes. The Las Colinas Association's Architectural Control Committee must approve all signs in writing before installation, including the wording and logos on them, and in some areas banners as well. ACC approval and the city permit are separate processes on separate calendars, and neither one substitutes for the other.
Yes, for a general business sign. Section 7-2(5) states that the director shall not issue a permit for a general business sign to a business without a valid certificate of occupancy. The practical move is to complete signage design and start fabrication during the buildout so the permit can be filed the moment the CO clears, rather than beginning the process afterward.
Yes, but under tighter conditions. Electronic displays that fall outside the standard criteria in Section 7-3.1 require a special sign permit approved by Irving City Council rather than an over-the-counter permit, and sign variances and digital display approvals are handled by the Planning Department rather than Inspections. Budget additional weeks for the council agenda.
Cost depends far more on sign type, size and approval path than on the city itself. An interior acrylic lobby sign, an illuminated channel letter set and a twenty-foot highway monument sign are three different orders of magnitude. Our commercial sign cost guide breaks down the cost drivers on DFW projects.
If you are opening a new business location, upgrading your storefront signage or planning signage for a commercial property, our team can help you determine the best signage solution for your environment.
Electrical Signage Notice: Elevated Exposure Signs and Graphics provides design, fabrication coordination, and project management services for illuminated signage. All electrical installation work is performed by properly licensed Texas electrical sign contractors in accordance with state and local regulations.
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